Client: SoCal Sodas
Project: Menu Design
Role: Designer
Problem: SoCal Sodas has no means of sharing the products they sell with potential customers
Solution: Create a menu that effectively communicates the products and services SoCal Sodas provides to the community
Limitations: Client has no previous promotional material to work off, high competition with AI-generated content
Who is the client?
SoCal Sodas is a small business operating in northern Virginia that serves dirty sodas and allows customers to create their own drink combinations.
Why did I take on this project?
I agreed to take on this assignment because I wanted to challenge myself by working on a project that I have little experience in and also for the client to succeed in their business endeavors
Design Process
I chose to break up the design process into sections. I did this because I felt it would make the project easier to manage and allow me to focus on each element individually before putting everything together while also keeping me from making major edits after every review with the client. I felt it also made everything easier for the client. I did not want the client to feel overwhelmed and have to make too many decisions at once. I believe it is important for the client to see and understand the design process so they know why certain decisions are made as well as make future design projects easier.
